So, you now have your web site and, hopefully, you have your product proudly displayed.
What's next?
The first thing you need to do is to set up a method by which your visitors can buy from you - that is, after all, why you started this whole process, isn't it?
I think it is safe to say that the most popular payment processor on the internet is PayPal for Europe and USA. If you go to http://www.paypal.com/ you can sign up for an account (it's free) and then upgrade to a premium business account (also free - though you will pay for it in their transaction charges once people start sending you money).
One of the good things about PayPal, apart from the fact that buyers do not need to disclose their credit card details to you, is that people can pay you even if they don't have a PayPal account. They can simply use their credit card.
Once you have your PayPal account set up, you can complete your web site by installing a payment button on your sales page which will connect to PayPal who, in turn, will process the payment and send the customer to your down-load page or to a page that will explain how their product will be delivered to them.
While we are looking at sales, we really ought to be looking, also, at collecting the names and addresses of people who actually visit your site so that you can keep in touch with them and try to sell more products to them in future.
For this you will need an auto-responder of which there are several, both paid and free, to choose from. The auto-responder instructions will tell you how to use it and how to install a 'capture' box on your sales page.
Is it all starting to sound a bit over-whelming?
I'm not surprised - but I am surprised that, if you have read so far, you have not asked for help, information sources and the easy way of doing all these things.
If you don't want to post a reply, you can contact me at aw21637 at yahoo dot com where 'at' = @ and 'dot' = . and there are no spaces.
I can provide free resources and advice - and even build your site for you, if necessary.
Arthur
http://a.gd/greatguides
Thursday, February 12, 2009
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